Profit Margin Calculator
Calculate revenue, profit, margin, and markup
Profit Margin Calculator — what it does
Enter a unit cost, a selling price and a quantity, and get revenue, total cost, profit, profit margin and markup. Margin and markup are the two numbers people mix up constantly, and seeing both from the same inputs is the quickest way to stop confusing them.
When this tool helps
- Setting a price that achieves a target margin rather than a target markup.
- Checking the profitability of a product line at a given volume.
- Translating a supplier's markup quote into the margin your accounts will report.
How to use it
- Enter the cost per unit.
- Enter the selling price per unit.
- Enter the quantity.
- Calculate to see revenue, cost, profit, margin and markup.
Accuracy, limits, and good practice
- Margin is profit over price; markup is profit over cost. A 50 percent markup is only a 33 percent margin, and confusing them wrecks pricing.
- This is gross margin. Overheads, salaries, marketing and tax sit below it and decide whether the business actually makes money.
- To hit a target margin, divide cost by one minus the margin: a 40 percent margin on a cost of 60 needs a price of 100.
Frequently asked questions
What is the difference between margin and markup?
Same profit, different denominator. Margin divides by the selling price, markup divides by the cost — so markup is always the larger number.
What margin should I aim for?
It varies enormously: retail often runs 20 to 50 percent gross, software far higher, distribution far lower. Compare against your own sector.
Are shipping and fees included?
Only if you put them in the unit cost. For marketplace selling with percentage fees, the e-commerce profit calculator models them properly.
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Everything above runs inside this page. Profit Margin Calculator needs no account, no upload, and no server round trip — close the tab and nothing is left behind.
利潤率計算器能做什麼
輸入單位成本、售價與數量，得到營收、總成本、利潤、利潤率與加價率。毛利率與加價率是最常被搞混的兩個數字，用同一組輸入同時看到兩者，是釐清它們最快的方式。
什麼時候用得上
- 以達成目標毛利率（而非目標加價率）來訂價。
- 檢視某產品線在特定銷量下的獲利能力。
- 把供應商報的加價率，換算成你帳上會呈現的毛利率。
使用步驟
- 輸入單位成本。
- 輸入單位售價。
- 輸入數量。
- 計算後查看營收、成本、利潤、毛利率與加價率。
精確度、限制與實務建議
- 毛利率是利潤除以售價，加價率是利潤除以成本。加價 50% 只等於毛利率 33%，搞混會毀掉訂價。
- 這是毛利。管銷、薪資、行銷與稅在其下，才決定生意實際有沒有賺錢。
- 要達成目標毛利率，用成本除以（1 − 毛利率）：成本 60 要 40% 毛利，售價需為 100。
常見問題
毛利率與加價率差在哪？
利潤相同、分母不同。毛利率除以售價，加價率除以成本，所以加價率數字永遠比較大。
毛利率該抓多少？
差異極大：零售常見 20% 至 50% 毛利，軟體高得多，經銷低得多。請與同業比較。
有含運費與手續費嗎？
只有你把它們算進單位成本才有。平台銷售的百分比抽成，請用電商利潤計算器完整建模。
本站相關工具
以上步驟全部在這個頁面內完成，利潤率計算器 不需要註冊、不上傳檔案、也不經過伺服器，關閉分頁後不會留下任何資料。